Have you ever wondered how to effectively generate Facebook leads? Facebook is really a warm market generator. The problem is that many marketers don’t understand the process of warming up their prospects.
In this blog post, I will lay out the fundamental step by step blueprint to calling and converting your Facebook leads.
The Step by Step Blueprint to Call and Convert Your Facebook Leads
Step 1 – Get Them To Like You
Your first step is to build rapport. People do business with people that they know like and trust. The value that you provide will help you to build a rapport with yoru prospects. You will know what type of value to offer by asking questions and allowing your prospect to speak.
Here are some questions that you can ask.
- What do you do?
- How is your business going?
- What made you want to get into business?
- What are your goals?
- If you could change one thing about your business, what would it be?
- When you ask these questions and listen empathetically to what the other person is saying we will start to build trust.
Step 2 – Find Their Problem
Your prospect will tell you their problem or pain point once you build trust. It is absolutely critical to identify a problem prior to making an offer. If you have not identified a problem you cannot offer a solution.
It is a common mistake to be too eager, offering your opportunity or service prior to identifying a problem. This will cause resistance because you are assuming that you know the problem rather than actually identifying the problem first.
Ask questions about their, family, work, hobbies, beliefs, and dreams and allow your prospect to speak. If you are utilizing a marketing and training platform, like MyLeadSystemPro, you can ask your prospect about marketing, leads, branding, and attracting their ideal customers.
Step 3: Use Their Problem to Close Them
After you have identified a problem you have the opportunity to offer a solution. Your solution is the aspect of your product or service that will solve that particular problem.
Example: If I could give you a way to generate leads online, so you would not have to invite a stranger into your home for home parties, would you be open to taking action?
Offer the solution and assume the sale.
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